SM CITY BAGUIO WINS GOLD AND SILVER STEVIE® AWARD IN 2020 ASIA-PACIFIC STEVIE AWARDS

SM City Baguio received two awards in the seventh annual Asia-Pacific Stevie Awards held in a virtual award ceremony on 22 September 2020. SM City Baguio accepted the Gold Stevie® Award in the Innovation in Energy & Sustainability category for their Greening Project and a Silver Stevie® Award in the Innovation in Entertainment Events category for their Experience the Cordilleras project.

More than 1,000 nominations from organizations across the Asia-Pacific region were considered this year in categories such as Award for Excellence in Innovation in Products & Services, Award for Innovative Management, and Award for Innovation in Corporate Websites, among many others. SM City Baguio won Gold in the Innovation in Energy & Sustainability category and Silver in the Innovation in Entertainment Events. 

For the Greening Project, SM City Baguio actively participated in the tree planting activities in the different areas in Baguio City. To date, SM City Baguio has already planted or donated 411,531 tree saplings. In order to update the surrounding communities, SM City Baguio launched an information and education campaign. This involved on-ground and online programs such as photo exhibits of previous several tree planting projects, outdoor and indoor infographic panels, trash to cash events, project seed and partnered with Department of Environment and Natural Resources (DENR) with their Arbor Day celebration.

The “Experience the Cordilleras” is a mall-wide marketing campaign of SM City Baguio that aims to continue advocating the rich culture and history of the Cordilleras to both local and foreign tourists. This is in order to encourage a deeper understanding and appreciation of the Cordilleras and to let them enjoy their ultimate mall experience. The campaign embodies a rounded method in communicating the best of the Cordilleras through different segments such as the Experience Panagbenga Fun, Experience Ube x Strawberry Fun, Experience Cordillera Fun, and Experience Holiday Fun. Each segment is filled with events and happenings that include experiential activities with food, art, history, fashion, culture, and many more for mallgoers. This project has also won the bronze award from the prestigious Asia Pacific Tambuli Awards 2018.

“We are delighted that the seventh edition of the Asia-Pacific Stevie Awards attracted so many impressive nominations,” said Stevie Awards president Maggie Gallagher.  “This year’s winning nominations are testament to the resiliency and innovation of organizations in the region, many of which continue to succeed despite the challenges of the COVID-19 pandemic.  Although we are disappointed that we cannot stage the in-person awards banquet we had planned for Hanoi, Vietnam this year, we look forward to celebrating many of this year’s winners during our virtual awards ceremony on 22 September.”

Gold, Silver, and Bronze Stevie Award winners were determined by the average scores of more than 100 executives around the world acting as judges in May and June.

Details about the Asia-Pacific Stevie Awards and the 22 September awards ceremony, and the list of Stevie Award winners, are available at http://Asia.Stevieawards.com. 

About the Stevie® Awards

The Asia-Pacific Stevie Awards are the only business awards program to recognize innovation in the workplace in all 29 nations of the Asia-Pacific region.  The Stevie Awards are widely considered to be the world’s premier business awards, conferring recognition for achievement in programs such as The International Business Awards® for 18 years.

Nicknamed the Stevies for the Greek word for “crowned,” the winners were celebrated during a virtual (online) awards ceremony on Tuesday, 22 September.  

Stevie Awards are conferred in eight programs: the Asia-Pacific Stevie Awards, the German Stevie Awards, the Middle East Stevie Awards, The American Business Awards®, The International Business Awards®, the Stevie Awards for Women in Business, the Stevie Awards for Great Employers, and the Stevie Awards for Sales & Customer Service. Stevie Awards competitions receive more than 12,000 entries each year from organizations in more than 70 nations. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about the Stevie Awards at http://www.StevieAwards.com.

Sponsors and partners of the 2020 Asia-Pacific Stevie Awards include Adobo Magazine, BRComm, PR Newswire Asia, and the Korea Business Communicators Association.