LG Celebrates History with Intramuros Administration. The Intramuros Administration (IA) celebrated its 40th Anniversary in the recently opened Museo de Intramuros. IA is government agency tasked for the orderly restoration, management, development, and promotion of Intramuros as a national heritage,
History and Technology of Tomorrow
To celebrate the momentous occasion together with IA,LG Philippines made their presence felt. They simultaneously unveiled their newest line of state of the art OLED TVs. Putting side by side our rich and colorful history together with tomorrow’s technology.
LG PH Managing Director Inkwun Heo led the festivities. He formally handed over six (6) units of the LG TVs to the museum. Mr. Heo went on to say “This 2019 marks the 70th anniversary of diplomatic ties between the Philippines and the Republic of Korea.
Preserving the Philippine History
Throughout the seven (7) decades of friendship between the 2 nations, we’ve been championing the importance of culture. LG Philippines remain committed in doing our part to preserve and showcase Philippine history. We hope that through the integration of our industry leading OLED TV technology with riveting historically significant content. We are able to communicate to audiences, both old and new, the importance of Intramuros and Philippine history as a whole”.
Present during the event was Atty. Guiller Asido, Administrator of the Intramuros Administration, who was ecstatic about the educational possibilities of the TV donations. Referring to the event’s official hashtag #TheTVThatUnderstandsYou. “I would like to rephrase our hashtag. this is not just the TV that understands you — it is the TV that understands the history and culture of the Filipino people.”
Also, unveiled during the program was another gift of LG to IA. A special AVP made by TBA Studios, the creative geniuses behind local hit movies Heneral Luna and GOYO. The video featuring Museo De Intramuros was directed by JP Habac with cinematography by Pong Ignacio. Habac and Ignacio were awe-struck with how vivid the color rendition of the LG OLED TVs was. “Every bit of detail is seen the way it’s supposed to be seen. The dynamic range is really something to behold”, says Habac. LG commissioned the video featuring the Department of Tourism Sec. Bernadette Romulo-Puyat and museum curator Dino Santos to showcase the enchanting beauty of Intramuros through its crystal-clear OLED displays.
Technology of Tomorrow
LG’s AI doesn’t just stop at picture quality. You can also talk to your TV. When you press the microphone button on your remote, LG’s ThinQ AI listens to your commands and executes them. Even those based on an earlier “conversation”. From simple TV controls, weather questions, or you can create follow-up questions based on your initial command and the ThinQ AI will still carry-on the conversation. James Deakin, LG’s Brand Ambassador, gamely demonstrated the AI capabilities of the TV onstage, as he issued commands and questions one after the other. “This is as smart as smart TVs can get. LG is ahead of the game in pushing the boundaries of innovation and technology”.
OLED TV at its Finest
LG’s flagship OLED TVs also have LG’s award-winning OLED Panel Technology which works seamlessly with Deep Learning Technology. Sound quality is enhance by an intelligent algorithm that can up-mix two-channel audio to deliver convincing virtual 5.1 surround sound. Deep learning significantly improves output by analyzing source content to produce enhanced sound effects in movies, deeper bass in music and clearer voices in sporting events. Users can adjust the sound to suit viewing conditions or let the TV set the best sound levels based on the environment.
High Dynamic Range (HDR) is possible with the help of Dolby Atmos for incredibly realistic sound as the TV intelligently fine-tunes content compatible with Dolby Vision. The TV supports HDMI 2.1, allowing viewers the opportunity to enjoy 4K content at a blazing fast 60 frames per second. Also, the TV supports automatic low latency mode (ALLM), variable refresh rate (VRR), and enhanced audio return channel (eARC).
With the release of their flagship OLED TV. LG takes another step ahead in their vision of a truly interconnected smart home. As the Internet of Things grow day by day, LG has answered the call to provide personalized, proactive, efficient, and easy solutions. Powered by the ThinQ Artificial Intelligence technology.